[limit to=”website”]Eighty percent of people think they have a book inside them. I bet you’re one. But the idea of getting published can feel overwhelming. Where do you even begin? Nothing makes an impact, creates authority, and opens doors like a book. But the publishing world seems so intimidating, full of unspoken rules, procedures, and […]
Archive for Publishing
How Publishers Are Using Book Trailers to Sell Books
Publishers are increasingly using “book trailers” to raise awareness for their books. We are certainly using them here at Thomas Nelson. For some projects, they are very, very effective.
In Defense of Self-Help Books
I once heard a person say in a disdainful tone, “I don’t read ‘self-help’ books.” With this seemingly innocuous verdict, he slammed the door on a multitude of voices eager to push him to God’s best for his life. He severely limited his exposure to wise counselors and leaders available to him. And he drew a curtain across a world of extraordinary and supernatural influence.
In Defense of Books
Despite what many pundits are saying today, reading is not dead. Nor are books. Certainly, big changes are underway, especially in the way books are delivered to readers. But reading itself is not dead. It is not going away. At least, not any time soon.
My Dream iPad Book Application
I was blown away by the iPad demo video. The hardware and the operating system are impressive. However, when I watched Steve Jobs’ full presentation and demo, I felt that the iBooks application, while beautiful, was missing some key features.
How Can You Get Published If You Don’t Have a Platform?
I received an email yesterday from a young lady who wanted to write a book. She complained that neither publishers nor agents would give her a chance. According to her, their main objection was that she didn’t have a platform. “How can I get a platform,” she wrote, “if no one will publish me?”