I have been in and around the publishing business my entire professional life. So I understand the potential impact of a great book. In business, the right book at the right moment can tilt the playing field and give you a crucial advantage. These thirty-seven business books have personally made a huge difference for me. […]
Archive for Books
3 Ways to Make Your Products Remarkable
At the Launch Conference a few months ago, I had the opportunity to sit down with New York Times bestselling author, Lysa TerKeurst and interview her about her concept of “Remarkable Marketing.” What she had to say is applicable to anyone who is trying to get their message heard. According to Lysa, the most important […]
Should Books Be Priced According to Their Length?
I have read long books that were worthless and short books that were invaluable. That’s why I don’t believe books should be priced according to their length.
5 Ways to Make More Time to Read
As leaders, we know we should be reading more. But we struggle to find the time. In this guest post, Robert Bruce suggests five ways to make more time.
What Every Author Should Know About Radio and Television Interviews
If you are a published author—or plan to be one—you will inevitably be asked to appear on a radio, television, or Internet show to talk about your book. Here are ten tips for doing a killer interview.
In Defense of Self-Help Books
I once heard a person say in a disdainful tone, “I don’t read ‘self-help’ books.” With this seemingly innocuous verdict, he slammed the door on a multitude of voices eager to push him to God’s best for his life. He severely limited his exposure to wise counselors and leaders available to him. And he drew a curtain across a world of extraordinary and supernatural influence.