From my point of view, there are seven things that are important in building an online brand, particularly if you are an author.
7 Ways to Build Your Author Brand Online
Book Review Friday: Tribes by Seth Godin
But Tribes represents a subtle shift in focus. It is a book about a profound change that is taking place in marketing. While leadership and marketing are both about influence, leadership is influence without self-interest. This is what makes leadership the most powerful kind of marketing possible.
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Some Twitterers Worth Following
I won’t reiterate all the reasons I continue to use Twitter, but suffice it to say, it makes it easier to stay connected to the people I love, enjoy, and learn from. As such, I thought I would share a list of just some of the people I am following and who they are. Consider this a sort of Twitter “Shout Out.”
Why Most Meetings Still Suck
As long as you have to have meetings, you might as well do them well. Before you plan another meeting (and suffer the rest of us to sit through them), make a commitment to do the following:
How to Change a Dress Code Policy—in 24 Hours
Last week, in honor of our new dress code, I wore jeans every single day. I loved how much more productive I felt. I don’t know if it was the jeans per say or just the change of pace. Regardless, I like it.
Leading Powerful Conversations
But I am noticing that that a new model of leadership is taking root in many organizations, including our own here at Thomas Nelson. In this model, the leader’s primary role is to initiate conversations that bring out the best thinking of the tribe and direct those conversations toward a positive outcome.