Close   X
  • Blog
  • Podcasts
  • Planner
  • Books
  • Courses
  • Team Training
  • Coaching
  • About
  • Team
  • Careers
  • Speaking
  • Press
  • Support
  • Skip to primary navigation
  • Skip to main content
Michael Hyatt
Michael Hyatt & Co. is now Full Focus Hear Michael's Message

Archive for Social Media Marketing

How Publishers Are Using Book Trailers to Sell Books

October 22, 2010 by Michael Hyatt

Publishers are increasingly using “book trailers” to raise awareness for their books. We are certainly using them here at Thomas Nelson. For some projects, they are very, very effective.

Filed Under: Publishing Tagged With: book marketing, Book Promotion, Book Trailers, marketing, Movie Trailers, Platform, Publishing, Social Media Marketing

A Social Media Framework

March 25, 2010 by Michael Hyatt

I am often asked how it all works together. People say, “Okay, I get the blog thing. I understand Facebook and Twitter—sort of. But how does it all work together?” A good social media strategy has three components.

Filed Under: Platform Tagged With: Blogging, blogs, facebook, Platform, Social Media Marketing, twitter

Book Notes: Crush It! by Gary Vaynerchuk

March 1, 2010 by Michael Hyatt

Social media has changed everything. It is now possible for you to take the thing you are most passionate about, create a social media platform, and build a real business than makes serious bucks. In his new book, Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuck shows you how. In a moment, I will tell you how to get a copy FREE.

Filed Under: Platform Tagged With: Crush It!, Gary Vaynerchuk, Passion, Platform, Platform, Social Media Marketing, Wine Library TV

Beware of the Self-Proclaimed Social Media Experts

July 4, 2009 by Michael Hyatt

You wouldn’t want to attempt to climb Mount Everest, get half way up the mountain, and then discover that this is your guide’s first climb. Neither do you want to follow the advice of someone who is (as they say in Texas) “all hat and no cattle.” Reading a few books and articles on social media is not the same as building a successful social media platform.

Filed Under: Platform Tagged With: Blogging, chris brogan, experts, guy kawasaki, Platform, seth godin, Social Media Marketing, tim ferriss