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Michael Hyatt
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Archive for Platform

4 Reasons You Should Consider Launching Your Own Podcast

June 12, 2012 by Michael Hyatt

Two Businessmen Recording a Podcast

I started my own podcast in February of this year. It has brought me a whole new audience. Here are four reasons you might want to consider a podcast as part of your own platform.

Filed Under: Platform Tagged With: cliff ravenscraft, marketing, Platform, podcastanswerman, podcasting

5 Steps to Building Your Platform [Infographic]

May 26, 2012 by Michael Hyatt

I thought it would be cool to create an infographic for my new book, Platform: Get Noticed in a Noisy World. Thanks to Dave Whitlock of Principle Design for creating this for me. http://principledesign.com

Filed Under: Platform Tagged With: infographics, marketing, Platform

How to Monetize Your Blog without Selling Your Soul

November 15, 2011 by Michael Hyatt

Sure you enjoy blogging, but wouldn’t it be cool if you could make some money from all the effort. You can! Here are three methods.

Filed Under: Platform Tagged With: Advertising, affiliate links, making money, monetizing, Platform, product sales

How to Create the Ultimate Online Media Kit

September 25, 2011 by Michael Hyatt

Before you launch your new product, service, or cause, you need to develop an online media kit. Here are eight components you need to include if you want to create the ultimate tool for prospective partners and super fans.

Filed Under: Platform Tagged With: book launch, marketing, media kit, Platform, Promotion, super fans, tribes

The 4 Components of a Compelling Elevator Pitch

September 24, 2011 by Michael Hyatt

Before you launch your product, service, or cause, you need “an elevator pitch.” Here are three reasons why and four components it should include.

Filed Under: Platform Tagged With: artist, author, book proposal, elevator pitch, Platform, premise statement, sales pitch

How to Use Free to Drive Your Marketing Strategy

September 21, 2011 by Michael Hyatt

In the last decade, we have witnessed the “free revolution.” While this might not be a viable business model, it can be a brilliant marketing strategy. Here are 10 idea-starters to make free work for you.

Filed Under: Publishing Tagged With: free, Giveaways, marketing, Platform, products, Promotion

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