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Michael Hyatt
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Archive for Authors

3 Ways to Make Your Products Remarkable

March 8, 2013 by Michael Hyatt

At the Launch Conference a few months ago, I had the opportunity to sit down with New York Times bestselling author, Lysa TerKeurst and interview her about her concept of “Remarkable Marketing.” What she had to say is applicable to anyone who is trying to get their message heard. According to Lysa, the most important […]

Filed Under: Publishing Tagged With: Authors, Books, Lysa TerKeurst, marketing, remarkable marketing, Unglued, WOW

7 Steps to Launching Your Next Big Project

February 16, 2012 by Michael Hyatt

Launching anything new is tough. But the challenges are predictable. Here’s how to take them on one at a time and win.

Filed Under: Publishing Tagged With: Authors, executives, goals, goalsetting, motivation, podcasters, podcasting, small business owners

Forget the Royalties—Just Give Your Book Away

November 18, 2011 by Dan Miller

Most authors focus on generating royalties from their book sales. In this guest post from Dan Miller he explains why it is better to focus on generating business.

Filed Under: Publishing Tagged With: ancillary products., Authors, Book, business, marketing, royalties

Why Public Speaking Is So Important for Authors

September 2, 2010 by Michael Hyatt

If you are an author—or want to become one—you need to seriously consider ramping up your speaking career. This is particularly important for non-fiction authors. However, it is important for most fiction authors, too.

Filed Under: Publishing Tagged With: Authors, Ken Davis, Platform, Speakers, Speaking Career, Toastmasters, Writing

Book Review Friday: My Top Ten Favorite Business Books

November 14, 2008 by Michael Hyatt

Rather than reviewing one book this week, I thought I would share my favorite business books. I get asked this question regularly, most recently when I was lecturing at Vanderbilt University’s Owen Business School earlier this week.

Filed Under: Leadership Tagged With: Authors, Books, business books, david allen, james loehr, jim collins, Leadership, marcus buckingham, michael gerber, my favorite books, nancy duarte, roger aisles, seth godin, tim sanders

7 Ways to Build Your Author Brand Online

November 10, 2008 by Michael Hyatt

From my point of view, there are seven things that are important in building an online brand, particularly if you are an author.

Filed Under: Platform, Publishing Tagged With: Authors, facebook, Platform, Publishing, seth godin, Social Networking, tribes, twitter

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