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Michael Hyatt
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Archive for Influence

How to Get a Ton of New Subscribers to Your Blog

December 7, 2011 by Michael Hyatt

I grew my email list from 2,771 subscribers to 30,855 subscribers in 9 months. In this post i share the 7 strategies I used.

Filed Under: Platform Tagged With: distribution list, email marketing, Email Newsletters, email subscribers, email vs. rss, mailing list, rss

Forget the Royalties—Just Give Your Book Away

November 18, 2011 by Dan Miller

Most authors focus on generating royalties from their book sales. In this guest post from Dan Miller he explains why it is better to focus on generating business.

Filed Under: Publishing Tagged With: ancillary products., Authors, Book, business, marketing, royalties

How to Monetize Your Blog without Selling Your Soul

November 15, 2011 by Michael Hyatt

Sure you enjoy blogging, but wouldn’t it be cool if you could make some money from all the effort. You can! Here are three methods.

Filed Under: Platform Tagged With: Advertising, affiliate links, making money, monetizing, Platform, product sales

How to Create the Ultimate Online Media Kit

September 25, 2011 by Michael Hyatt

Before you launch your new product, service, or cause, you need to develop an online media kit. Here are eight components you need to include if you want to create the ultimate tool for prospective partners and super fans.

Filed Under: Platform Tagged With: book launch, marketing, media kit, Platform, Promotion, super fans, tribes

The 4 Components of a Compelling Elevator Pitch

September 24, 2011 by Michael Hyatt

Before you launch your product, service, or cause, you need “an elevator pitch.” Here are three reasons why and four components it should include.

Filed Under: Platform Tagged With: artist, author, book proposal, elevator pitch, Platform, premise statement, sales pitch

How to Use Free to Drive Your Marketing Strategy

September 21, 2011 by Michael Hyatt

In the last decade, we have witnessed the “free revolution.” While this might not be a viable business model, it can be a brilliant marketing strategy. Here are 10 idea-starters to make free work for you.

Filed Under: Publishing Tagged With: free, Giveaways, marketing, Platform, products, Promotion

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